FAQ Q201: How can I track my reservations in Google Analytics 4 / Google Tag Manager?

GA4 / Google Tag Manager

We have a dedicated integration with Google Analytics 4 or Google Tag Manager. This integration lets you track a wide number of events across the entire booking process and allows you to add custom variables to the data layer.

Other systems

Please see Q267 if you'd like to use a different analytics/tracking system. It's possible to include custom tracking code in your templates.
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